READY TO BUILD YOUR BRAND?

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“AARON HAS BEEN A HUGE BLESSING TO THE PANTRY AND WE ARE SO

EXCITED TO ROLL OUT OUR NEW BRANDING! IT REPRESENTS ALL

THAT WE ARE... HE NAILED IT!”

-Susan Lang | The Pantry at Hamilton Mill

THE SMART BRANDING PROCESS

We do the thinking before we touch the visuals. Strategy first, design second so everything we build has a solid reason behind it. Every stage is reviewed and signed off before we move to the next.

Here’s how it works:

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STRATEGY

We start with a 2-3 hour brand workshop over Google Meet. We dig into your purpose, vision, audience, competitors, and positioning. By the end, you know exactly what your brand stands for and who it's talking to.

A colorful illustration of blocks with cursive and playful letters, spelling out 'a', 'n', and 'e', with a smiling face, set against a black background.

MOOBOARD

I build three detailed moodboards exploring different creative directions. You see what resonates and what doesn't. We get fully aligned on the look and feel before a single logo gets drawn.

A stylized illustration of a hand making a rock and roll sign with the index and pinky fingers extended, colored in bright pink with black outline details.

ADVANCE

This is where your brand comes to life. Logo, icon, wordmark, color palette, typography pairings, and real-world mockups. Everything locked off and ready to roll before we move to the next stage.

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ROLLOUT

Your brand applied to the real world. Brand guidelines, business cards, letterheads, presentation templates, social media assets, and whatever else your business needs. Consistent across every touchpoint.

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TRANSFER

Full handover of everything. Every working file, your complete brand guidelines doc, and a detailed Loom walkthrough so you always know exactly how to use your brand.

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“I’VE HIRED AARON TO CREATE MULTIPLE BRANDS FOR MY CLIENTS, AND THE REPEAT BUSINESS SPEAKS FOR ITSELF. HIS PROCESS IS CLEAR, HIS COMMUNICATION IS SOLID, AND EVERYONE ALWAYS KNOWS EXACTLY WHAT TO EXPECT. AND THE BEST PART IS THAT THEY WALK AWAY WITH A BRAND THEY’RE GENUINELY PROUD OF. AARON DOESN’T JUST DESIGN. HE GIVES YOUR BRAND A DISTINCT IDENTITY THAT DRAWS PEOPLE IN AND NATURALLY ATTRACTS.”

-Kaley Shawley | Love People Creative

WHAT YOU'LL WALK AWAY WITH

A complete brand strategy

Built from the ground up using our SMART process. Documented and locked in before design begins.

A strategic partner

I am here to serve you and your brand. Every decision we make together is tied back to your goals, your market, and where you want to go.

Everything you need to launch your brand

Logo, icon, wordmark, color palette, illustrations, templates, guidelines, and typography. Designed and packaged together as a full system.

Comprehensive Brand Guidelines

So you (and anyone you work with) can keep the brand consistent, sharp, and on-point long after we’re done.

6 - week timeline

Because you don’t have time to wait. Our process is built for speed and depth. No compromises.

WHO THIS IS FOR

A cartoon drawing of a matchstick igniting a flame with a black background.

START-UPS

You're building from scratch and you want to get it right the first time. A strong brand from day one means you're not rebranding in 18 months because your early look stopped you from being taken seriously. Let's build it right before you go to market.

A stylized, cartoon-like illustration of a wolf's head with an open mouth, showing sharp teeth, in shades of blue and black.

SCALE-UPS

You've got traction, but your brand was built for where you started — not where you're going. Retail buyers, new markets, and bigger audiences need a brand that can hold its own. It's time to catch your brand up to your product.

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FUNDED FOUNDERS

You've got the capital and the momentum. Now you need a brand that matches the level you're operating at. Supporters backed your vision — your brand should make everyone else believe in it too.

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STILL GOT QUESTIONS?

You don't need to have everything figured out. You just need to be serious about your product and open to the process. That's what the discovery call is for. We'll talk through where you are, where you want to be and be straight with you about whether now is the right time.
Canva and AI tools are built for speed and convenience — not strategy, not differentiation, and not the kind of brand that holds up in a retailer meeting or on a crowded shelf. If your product is worth selling, it's worth building a brand that actually sells it.
Just book a free discovery call with the button below! Just a casual convo for me to learn more about you and your business and see how I can help!
The S.M.A.R.T. process is a mid-four-figure investment. Every project is scoped based on what you actually need, so the best way to get an exact number is to book a discovery call — that way we're talking about your brand specifically, not a generic price off a website.